Build the hiring engine.
ATS implementation, recruiter playbooks, interviewer training, candidate experience — the infrastructure that makes hiring fast, fair, and repeatable.
AI-powered People Operations
Drake Gutierrez LLC
Ashley Drake Gutierrez
People & Talent Operations for tech companies — built with AI from the ground up.
I build the hiring and people infrastructure that lets fast-growing companies scale — and I bring AI into it directly, from onboarding agents to systems that cut time-to-productivity. I turn operational chaos into something that runs.
What I do
The people function, built to scale — with AI inside it.
Bring AI into the people function.
Not slideware. I've built and deployed AI agents that streamline onboarding and cut time-to-productivity — and I find the places across HR and hiring where AI actually earns its keep.
Scale the whole lifecycle.
Onboarding, performance frameworks, HRIS, headcount planning — operationalized so the people function keeps pace with the company.
Proof it works
Results, not a résumé.
- Growth supported
- 300%Growth supported
- Company scaled
- 266%Company scaled
- Employees
- 100→400Employees
- Departments onboarded
- 20Departments onboarded
Scaled a company from 100 to 400 employees
Built and operationalized the People Ops infrastructure behind 300% growth, including onboarding from scratch across 20 departments. Built and deployed an AI-powered onboarding agent to streamline workflows and cut time-to-productivity at scale.
AssetWatch
Built a talent operations function from the ground up
Scaled the company 266%, 60 → 220 employees. Implemented Greenhouse ATS and Looker reporting to make hiring measurable and repeatable.
Qualio
Owned hiring end-to-end across a multi-location company
Sourcing through onboarding for 50+ employees, plus performance frameworks and HRIS — the full lifecycle, operationalized.
Tiger Pistol
What people say
The people she has built with.
A tenacious team member who makes the difference in people ops by never letting things fall through the cracks. In a rapid-growth company where hiring and onboarding were overwhelming, she kept the process moving and ensured goals were met without compromise.
She was the primary driver of reorienting her team to be data-driven and demonstrated strong capabilities in building advanced reporting in BI tools. An excellent partner… adaptable and hard-working as they are pleasant to work with.
Incredibly smart, organized beyond reproach, and inherently professional — and irrespective of how many projects she’s running, always warm and personable, making colleagues and applicants alike feel as if they’ve known her forever.
About
Operations is the instinct.
I build the people function that lets companies grow without breaking. My work sits where operations, talent, and technology meet — designing the hiring systems, onboarding, and performance frameworks that scale, and building AI directly into them so the people function moves as fast as the business does. I’ve done it through 300% growth, and I bring the same calm execution to every engagement.
Education
B.S., Event Management
University of Central Florida — Rosen College of Hospitality Management
A.A., General Studies
Valencia College
Contact
Let’s talk.
If you’re scaling a team and want the people function built right — with AI inside it from the start — I’d like to hear about it.